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domingo, 31 de mayo de 2015

Internet of idiots or dummies?

Everyone talks about the internet of things, but following the thread raised by the risk of things, only a few people talks about internet of idiots or dummies. It is difficult to understand, but I think it is the most abundant problem.

thimblerigger is playing  to Three-card Monte

How Mika Waltari wrote in Sinuhe, the Egyptian “Everything begins again there is nothing new under the sun; men change even when changing their habits and the words of their language.Men flit around like flies lying around a honeycomb, and the words of the narrator embalmed like incense, although it is squatting on the dung in the corner of the street; but men shun the truth. ....”.

Maximum risk: when an idiot begins to create, invent, innovate thanks to the ease of use of social networks, then everything becomes a risk to the company.

Those smart people and experts tell us that we should connect with our clients in social networks so that we can attract them to our web pages to achieve good future relationships.

Have you seen what kind of successes these professionals really have had in some cases?


 

There are a lot of people speaking only about things that they have read in internet or have learned in some course without know the reality of the day a day in the hard work of sales.

This is something that feeds my anger, because they are  not respectful of the work of a lot of the other people that are  selling and need to sell every day . Often I think that this is because they are not able to do it themselves and try to manipulate, for a lead at t a playing field that only benefits at them.



The other day I saw a competitor’s commerical with all of its most important clients as contacts in linkedin. Thank you. I don’t have to look for anything. In five minutes I will have all your clients, what they are involved in...well, we will save money by not having to contract anybody to get this information for us.

For example these days there is a discussion about charges for music downloads from the internet. The same people who have defended the right to piracy because of the high prices. they are maturet now and now they know that this can’t be. The problem is the large quantity of work, knowledge robbed, pirated, plagued by the useless and idiotic in the internet, and we can no longer recover it.


Put your ideas on the internet, share your knowledge, Everything is free. Maybe it is good idea for you and in any case it’s your risk.
For putting the ideas , customers and knowledge of the company and colleagues on the net, we need a risk evaluation.

It surprises me when Forrester predicts that these type of cross-channel sales (defined as transactions that are influenced by digital medium but completed via an in-person channel) amounted to $1.4 trillion in 2014 and will reach $1.8 trillion in 2018. In 2014 it represented more than 4 times the amount of total online sales!


Three-card Monte other time?


In the last ten years companies like Cisco, HP, Microsoft and operators like Telefonica in Spain (I do not know the behavior the others operators in others countries) have made two phases of play and trick.

At first, they explain the advantages of introducing the information of  final customers of their Resellers in their systems (best support, best services, news and more) They exchange this for more money, promotions, a new level of partnership and discounts.

In the second phase they offer discounts directly to  the final costumer , renewals of services of support, products,.etc.

The result is that a thousands of Resellers have shut down  their companies recent years and the crisis is not the only reason, when customers began to be a scarce commodity

Who is really the fish? Why all this?

I think that they don't have the capacity to do a sale. All people are selling anything, but not everyone has the capacity  to do that, and they play  three-card Monte.

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